What Makes a Great Rep According to the Retail Staff Report

What Store Staff Are Saying About Brand Influence: A Store Floor Report

Want to know what retail associates really think makes a rep worth their time? We surveyed 630+ frontline staff across outdoor retail to find out, and the message was clear. Great reps don’t just show up: they educate, support, and act like part of the team.

This new report, powered by ENDVR’s Frontline Insights, reveals exactly what separates the reps who earn trust from the ones who get ignored. You’ll get actionable takeaways on what store staff actually want, from real product knowledge to consistent follow-through and mobile-first support. Download the “What Makes a Great Rep” Report and start turning every store visit into a brand-building opportunity.

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Why ENDVR

We Help Grow Your Brand Sales in Wholesale Channels
Outdoor shop

Opportunity

Physical retail remains a much bigger sales channel than online.

  • 85% of purchases are in-person
  • 70% of consumers prefer shopping in-store

Bike shop owner with laptop

Technology

We’re modernizing brand-to-retail-to-in-store-associate relationships with impactful tech.

  • Web-based platform for brands & stores
  • iOS/Android app for sales associates

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Visibility

Track your sales, sell-through, and inventory data to improve product mix and merchandising.

  • See what’s selling the best and where
  • Forecast reorders and training needs

Discover how ENDVR can increase sales for your brand or store

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