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Rethinking Wholesale – What Associates Know That Dashboards Don’t

Discover how associate insights reveal what dashboards miss. Use real-time store-floor feedback to improve your wholesale strategy in 2025

What the Store Floor Is Saying About Brand Support

Discover what shoppers ask before buying in-store and how brands support retail associates with product education that drives sales.

Elevating In-Store Performance with Personalized Associate Engagement

Personalized associate engagement is becoming a key driver of in-store performance. Learn how leading brands are turning frontline staff into brand advocates.

The Campaign Strategy That Replaced Banners, Emails, & Uncertainty

Tired of guessing if your co-op marketing worked? Discover how leading brands are replacing banners and emails with measurable sales incentives that drive in-store results—and prove it with real data.

The Untapped Power of RSA’s as In-Store Influencers

Retail associates are the in-store influencers - trusted, knowledgeable, and face-to-face with customers at the moment of purchase.

We Surveyed 500 Associates: Find Out What Shoppers Really Want (and What’s Stopping Them)

We asked 500 sales associates what shoppers really want - & what stops them from buying. Their answers might change how you show up in-store.

Staying Power: Why Being Present In-Store Matters More for Brands in 2025

Smart brands aren’t pulling back in-store—they’re doubling down. Learn why educating associates & staying visible is your best strategy for growth.

Bringing Digital Precision to In-Store Sales by Tracking & Monetizing Associate Impact

Explore the software used in retail to enhance marketing strategies and improve engagement during major events like the Paris 2024 Olympics.

Why Investing in Frontline Staff Training is a No-Brainer for Brands in 2025

Training your frontline staff isn’t optional - it’s a competitive edge. Learn why outdoor brands are embracing gamification, and mobile training to boost sales, improve customer experiences, and turn retail associates into brand ambassadors

The Power of Education: What Motivates Sales Associates to Perform

Discover what motivates retail sales associates to perform their best. Based on a survey of 2,247 associates, this blog explores how education, incentives, and tech tools drive engagemen in-store sales.

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